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RSUIR at Rangsit University
Browsing by Author Yinghui Chen
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Showing results 1 to 2 of 2
Issue Date
Title
Author(s)
2024
The impact of brand confidence on the purchase intention of Chinese brand new energy electric vehicles
Bingkun Guo
2024
Study of the impact of brand awareness of enterprises in the leisure snack industry on consumer purchase intentions : using product expectations as the mediating variable
Huang Zhao
