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วิทยาลัยนานาชาติจีน International Chinese College
InCC-Research
InCC-BA-M-Thesis
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Issue Date
Title
Author(s)
2022
Research on the influence of consumer perceived value on the purchase intention of new energy vehicle consumers taking the degree of involvement as the moderating variable
Tao Lei
2024
An empirical study based on the influence of opinion leaders on online social platform on the behavior of Chinese young female consumers to buy beauty products : using the perceived value as the mediating variable
Chen Lin
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Author
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Chen Lin
1
Tao Lei
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1
Consumer satisfaction
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Online social networks -- Economi...
1
Purchase intention
Date issued
1
2022
1
2024
