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https://rsuir-library.rsu.ac.th/handle/123456789/3507Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Bavornwit Rojsuwan | - |
| dc.contributor.author | Yi Yao | - |
| dc.date.accessioned | 2026-09-04T03:37:17Z | - |
| dc.date.available | 2026-09-04T03:37:17Z | - |
| dc.date.issued | 2025 | - |
| dc.identifier.uri | https://rsuir-library.rsu.ac.th/handle/123456789/3507 | - |
| dc.description | Thesis (M.Sc. (Management of Logistics)) -- Rangsit University, 2024 | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Rangsit University. Library | en_US |
| dc.subject | Rice trade -- Thailand -- China | en_US |
| dc.subject | Exports -- Thailand | en_US |
| dc.subject | International trade | en_US |
| dc.subject | Marketing opportunities | en_US |
| dc.subject | Export marketing | en_US |
| dc.title | Challenges and opportunities of Thai rice exports to China : a case study of Infotax Survey Limited Partnership | en_US |
| dc.type | Thesis | en_US |
| dc.description.other-abstract | The objectives of this research were: 1) to examine and analyze the detailed value chain activities involved in Infotax Survey Limited Partnership’s rice export operations to the Chinese market, 2) to identify specific challenges faced by Infotax Survey Limited Partnership in its rice export processes and interactions with stakeholders within the export value chain, and 3) to propose targeted value chain optimization strategies aimed at enhancing Infotax Survey Limited Partnership’s competitive advantages in the Chinese market. The study utilized in-depth interviews with a sample group of five respondents who worked at Infotax Survey Limited Partnership. The results of the study indicate the following key findings: (1) Most respondents were male and held positions as business owners or managers in logistics, quality control, and sales, with experience ranging from 8 to over 20 years. (2) Key factors for a successful export operation include effective quality control and timely documentation, which includes the Letter of Intent (LOI), Full Corporate Offer (FCO), Full Corporate Agreement (FCA), and various types of Letters of Credit (LC), including Standby Letters of Credit (SBLC) and Red Clause Letters of Credit (RXLC). (3) Challenges such as quality assurance issues, logistical disruptions, port congestion, limited sub-port capacity, and compliance with evolving international and Chinese regulations were identified. (4) Rice exporters are focusing on maintaining competitive pricing, utilizing innovative processing techniques, offering flexible packaging options, and ensuring the availability of high-quality rice, such as parboiled rice, to meet consumer demand while enhancing logistics networks to reduce transportation costs and time. (5) The future focus should be on adopting innovative processing technologies to improve product quality, optimizing logistical networks to minimize transportation time and costs, and further strengthening quality control while expanding buyer relationships. These efforts are expected to reinforce competitive advantages in the Chinese market | en_US |
| dc.description.degree-name | Master of Science | en_US |
| dc.description.degree-level | Master's Degree | en_US |
| dc.contributor.degree-discipline | Mamagement of Logistics | en_US |
| Appears in Collections: | Grad-ML-M-Thesis | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| YI YAO.pdf | 448.21 kB | Adobe PDF | View/Open |
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