Browsing by Author Yang Shuchen

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Showing results 1 to 15 of 15
Issue DateTitleAuthor(s)
2024Building sales channels for new tire brands using strategic management theory : a case study of brand AWeiguo Yan
2023The impact mechanism of agricultural product short videos on consumers' purchase intention researchHuihua Chen
2023Impact of e-commerce platform shopping experience on online marketing performance of clothing enterpris : the role perceived value as an intermediaryEnzhuo Sun
2022The influence of work connectivity behavior after-hours on employees' withdrawal behaviors : the mediating role of work stressPeishan Wei
2024The relationship among store image, perceived price, perceived value and customer experience on purchase intention (the case of traditional retail stores, Phranakhon Si Ayutthaya Province, Thailand)Yiying Chen
2023Research factors affecting the intention to buy consumer products by Lazada applications under the COVID-19 crisis in BangkokPaveeruk Korwisetpichit
2022Research on the influence of consumer perceived value and involvement degree on purchase intention in the context of live streaming E-commerceZongze Lei
2022Research on the influence of customer perceived value on consumption behavior under catering O2O modelWu Yinye
2023Research on the influence of feeling trusted by supervisors on employees' job burnoutYixin Peng
2023Research on the influence of interactive experience mode on customer behavior of online music application : taking perceived value as moderating variablesRui Hu
2024Social media marketing of SY commercial realestate company based on Sicas model applied researchYibo Wang
2022A study of the influence of e-commerce development on enterprise management strategies : a case study of Cofco Thailand BranchJiasi Zhang
2023A study on the impact of information sharing and the degree of goal consistency in the SAP system on supplier trust : a case study of Cofco Group's Thailand branchLi Yanhan
2018家具公司创新市场营销策略 以梦珍红木公司为例赵剑, Jian Zhao
2018透过IPA 模式探讨第三方物流企业之服务品质 ——以M物流有限公司为例Jiani Li, 李佳妮