1. RSUIR at Rangsit University

Browsing by Subject Electronic commerce

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Showing results 1 to 13 of 13
Issue DateTitleAuthor(s)
2015The Decision-Making Function Into Underground Digital EconomyTanpat Kraiwanit
2025The impact of E-commerce anchor interaction experience on consumer purchase intention : a study using psychological contract as a mediating variableLifang Yao
2024The impact of E-commerce live streamers' professionalism on consumers' purchasing intentionsRuisi Zhang
2025The impact of mobile payments on consumer behavior-a case study of the Thai marketYi Zhang
2025The impact of online travel agency platform marketing on customer satisfactionLinglu Tan
2025The impact of viral marketing strategies on consumer purchase intention in social E-commerce : based on the mediating role of user engagementMeichen Zhou
2025Main factors affecting consumer purchase intention of Freshippo application in ChinaXiaoqin Jia
2024A study on the impact of apparel E-commerce live streaming on consumers' impulsive buying intentionsMeihua Liu
2025A study on the impact of consumer perceived value on consumer repetitive purchasing in the context of e-commerce live streaming : using shopping experience as a mediationYanqiao Qiao
2024A study on the impact of cross-border e-commerce consumers' perception of logistics service fairness on their satisfaction and word-of-mouth communication behaviorXuehe Liang
2025A study on the impact of organizational innovation climate and professional identity on employee innovative behavior in the live streaming E-commerce industryMisha Shi
2025A study on the impact of real-time evaluation of E-commerce live broadcasts on the purchase intention of beauty consumers : with consumer involvement as the mediumLanfang Zhang
2024Study on the influence of customer perceived value on repeated purchase behavior of knowledge payment in online shopping environment : an empirical analysis based on online education platformJiaxin Li
Showing results 1 to 13 of 13