Research on the impact of fiscal subsidies on BYD’s sales of new energy vehicles : take shanghai as an example

Abstract

With the increasing pressure of environmental protection in China, the launch of new energy vehicles is the trend of The Times. Due to the temporary problems of immature technology and unstable performance of new energy vehicles,there are certain difficulties in the sales of new energy vehicles. In order to promote the development of the new energy automobile industry,the government has introduced various policies. This paper takes Shanghai as an example to study the impact of fiscal subsidy policies on BYD's sales of new energy vehicles, aiming to explore the impact of fiscal subsidy policies on BYD's sales of new energy vehicles in Shanghai, to promote the development of the new energy vehicle industry. In this paper, the literature research method and case analysis method are used to analyze the first to third chapters, and then in chapters fourth,uses the double differential DID analysis method to empirically analyze the impact of the fiscal subsidy policy on the sales of BYD's new energy vehicles and concludes that the fiscal subsidy policy has a positive impact on the sales of BYD's new energy vehicles. Finally, in the fifth chapter, based on the problems analyzed in the third chapter and the empirical conclusions,this paper puts forward corresponding optimization suggestions, including extending the period of financial subsidy policy for new energy vehicles, improving infrastructure construction and optimizing the form of financial subsidy, etc., and draws the research conclusions and research deficiencies of this paper.