1. RSUIR at Rangsit University

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Issue DateTitleAuthor(s)
2018茶业电子商务体验式营销发展研究 以广西亿健茶业公司为例莫培钰, Peiyu Mo
2018文化古都旅游业品牌塑造研究 以 “高句丽文化古都集安市”为例许珅珉, Shenmin Xu
2021A study on the relationship between brand value enhancement and customer satisfaction in the soft drink industry : based on brand identity perspectiveWanting Xu
2022Brand marketing strategy of new energy vehicles in the Chinese market : taking tesla as an exampleJinrun Huang
2022A study of the impact of brand value of new energy automobile industry on consumers purchase intention with brand personality as an intermediary variableYuxin Wu
2022Analysis on the influencing factors of network integrated marketing on the sales of brand milk tea taking honey snow ice city as an exampleYang Hong
2024Study of the impact of brand awareness of enterprises in the leisure snack industry on consumer purchase intentions : using product expectations as the mediating variableHuang Zhao

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