Browsing by Author Jin Maozhu

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Issue DateTitleAuthor(s)
2023Empirical research on the relationship between dual-source innovation behavior, entrepreneurial bricolage, and business model innovationSiwei Zhao
2024An empirical study based on the influence of opinion leaders on online social platform on the behavior of Chinese young female consumers to buy beauty products : using the perceived value as the mediating variableChen Lin
2023An empirical study on the impact of supply chain finance on the cost and performance of automobile enterprisesBowen Cen
2023The impact of government subsidies on the technological innovation efficiency of new energy vehicle enterprisesYingkai Ma
2022Impact of it capability on the performance of retail enterprises in Kunming, China : the mediating role of organizational reformYue Chengxu
2022The influence of Wechat marketing on the purchase intention of millennial consumers : the mediating role of customer trustYongji Wei
2023Influence on Xiaohongshu marketing strategy derived from content sharingShang Luwei
2022Marketing strategies of art training industry under the double reduction policy : a case study of Z Art Training SchoolXiaofeng Zheng
2023Optimization of cold chain logistics distribution path based on improved genetic algorithmLinjuan Zhang
2023Research on customer satisfaction of y company's liquid milk products based on CCSI modelShishi Qin
2023Research on rural tourism strategy of Zhaijiao Village in Hengzhou CityYuan Yuan
2024Research on supply chain optimization of Tianfu convenience storeNanxuan Xian
2024Research on the employee compensation management of property company HYuan Liu
2024Research on the impact of corporate culture on the turnover of knowledge employees : taking work happiness as a factorHanyu Wang
2022Research on the impact of fiscal subsidies on BYD’s sales of new energy vehicles : take shanghai as an exampleWeiyi Xu
2022Research on the operation mode of Xi'an YR Agricultural Products CompanyYijie Chen
2023Research on the strategic development of R drama club in the post-epidemic eraYuxuan Zhou
2022Rresearch on development strategy of Sichuan HQ CompanyJifen Lu
2023A study of digital transformation strategies of AT Clothing CompanyJinming Cao
2022A study of social media marketing strategy of Macau Tourism based on 4I theoryUn Cheng Cheong