Research on the impact of corporate culture on the turnover of knowledge employees : taking work happiness as a factor

Abstract

New energy vehicle manufacturing companies heavily rely on knowledge-based employees who typically have higher education, ready-to-apply professional knowledge, and strong innovative capabilities. Corporate culture is particularly crucial in these companies as it directly influences employees' organizational identification and job satisfaction. If knowledge-based employees do not identify with the corporate culture, they might develop a tendency to leave, which could destabilize the organization. Conversely, widespread employee endorsement of corporate culture can significantly reduce turnover rates. Higher levels of cultural identification can substantially decrease the propensity for these employees to leave. Moreover, job satisfaction plays a mediating role between corporate culture and the inclination to resign, amplifying the positive effects of the corporate culture and further reducing the likelihood of employee turnover. Thus, the alignment of corporate strategy with culture is essential for maintaining employee stability